This explanation should be sufficiently detailed, and should strive to be as quantitative as possible (e.g. Describe how these phenomena can be applied to the organization, and the ways in which you envision them to have a positive impact. Explanation for why / how this would help optimize profitability (3-4 paragraphs).To this end, you may find it helpful to connect the phenomena to daily activities which we can all relate to. Describe the phenomena in enough detail so that an individual without a psychology/neuroscience background could gain a basic understanding. Explanation of the psychological/neuroscientific phenomena (3-4 paragraphs).– Summary and reiteration of the initial recommendation (1-2 sentences) “For these reasons, I believe adopting X would be in the best interest of the company” – Evidence/Reason(s) (3-4 sentences) “This will increase profitability because X will have Y effect on revenues, and Z can help us to reduce costs etc.”
– Overall recommendation (1-2 sentences) “Overall, I recommend X, because I have strong reason to believe this will boost overall profitability by Y etc.
1991 TOYOTA STARLET GT TURBO SPECS FREE
While you are free to utilize any approach to this, one efficient way of accomplishing these goals is to utilize the classic pitch structure from management consulting: Because CEOs have limited time and attention, you want to make this paragraph as succinct, salient, and compelling as possible. This is a succinct, business “pitch”, intended for the CEO of the company you have chosen. Overall, your proposal should be 3-5 pages (single spaced) in length, and should be structured in the following ways: For more information on what constitutes plagiarism, please see page 10 of the student handbook While I encourage you to bounce ideas off one another and seek constructive feedback, the proposal must be 100% written by the individual. This is an exclusively individual assignment. You will make an informed written ‘pitch’ to a CEO of a major company (see below) about how their company can be improved by utilizing 1-3 psychological/neuroscientific insights of your choice. In this assignment, you are assigned the role of ‘psychology’ consultant, and tasked with the objective of helping an organization optimize its profitability by utilizing psychological/neuroscientific phenomena.
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The reason for doing so was based on findings from psychology and behavioral economics, showing that the positive connection between and income and personal happiness diminishes at roughly $70,000/year. Just last Spring for example, Dan Price – CEO of a Seattle-based credit card company decided to raise the minimum salary in his firm to $70,000/year. There is growing recognition that a better understanding of psychological phenomena can assist organizations in becoming more efficient, more attractive, and ultimately more profitable. Any one Company = Netflix, Airbnb and Fitbit
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